Divine Beauty

Divine Beauty is a concept beauty brand I created as my senior capstone project — and it was the fullest expression of everything I'd learned. I designed the complete brand identity from the ground up, including logo suite, color palette, typography system, brand patterns, and full packaging design for the product line. Then I stepped behind the lens and shot all of the product photography myself, styling and capturing every image to bring the brand to life visually. From the first sketch to the final photo, every element of Divine Beauty was conceived, designed, and shot by me.